Wednesday, November 11, 2009

Corporate crimes - crimes, both financial and material, committed by corporate houses to augment their profit or enhance their market value - are found to be fleecing huge amounts off unsuspecting consumers, and most of the time these crimes do not get the attention they deserve.

• Why are corporate crimes rampant, and why do they not get due attention?
• Suggest a few ways to minimize these crimes.

Jaypee. 9 pm. 11.11.09


Advertising as a marketing exercise is found to be exploiting all possible means to lure customers to new products and services. One such ploy is to exaggerate the merits of a service or product. However, advertising serves us in many ways.

• What advantages does advertising as a means of information offer consumers in general?
• What are the disadvantages consumers suffer when facts and figures are exaggerated?

jaypees







Many celebrities - from politicians to films stars - are found to be promoting their children in their own fields, and ensuring that they are also in the limelight. Some say that it is their right to promote their children in their own fields. But there is yet another view that fame and name are to be earned out of one’s merit and difference.

• How justifiable is the right to make one tread his or her parents’ paths?
• How far can you endorse the latter statement?

jaypee. 9 pm. 11.11.09

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